Tezlab CEO promotes Car Report feature, shares expansion plans beyond Rivian EVs
Popular EV data app TezLab has become a great companion for Rivian drivers. The app allows Rivian drivers to view in-depth data about their R1 vehicles, from their charging habits to how much real-world range they have during tips.
As noted in a TechCrunch report, TezLab recently rolled out a new feature for its Pro subscribers: Car Report. The feature provides a variety of data points, such as how often they use DC fast chargers and their home chargers, how many times they have charged their Rivian R1 vehicles to 100%, and how far they can travel based on their personal driving style.
In true TezLab fashion, the Car Report also includes a number of detailed visualizations that drivers can access to get even more data from their electric vehicle ownership experience. TezLab’s Pro users could also compare many of their personal data points to those of other electric vehicle users.
While TezLab established its reputation as one of the most beloved EV data applications for Tesla drivers, the app is now looking to expand to more electric vehicle brands. TezLab’s expansion to Rivian’s vehicles was a very sensible strategy, as a good number of R1 owners are quite well-versed with electric vehicles. Comments on social media from TezLab suggest that the app is quite popular with Rivian drivers.
In a comment to TechCrunch, TezLab CEO Ben Schippers noted that the service’s expansion to Rivian’s vehicles is only the first step. He is also looking to expand the app’s reach to Hyundai and Kia EVs in the near future. Such an expansion would likely rake some time, however, as the company is still managing its growth.
“We’re balancing growth with cost, and we’re like, right smack in the middle of that. We’re growing, but then it’s making sure the conversion (to paid subscriptions) is maintaining if not growing, so you can cover your cost as it grows. I think we’re doing a pretty good job of it,” Schippers stated.
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